SYNTONIA, THE BEST-IN-CLASS SOLUTION TO OPTIMIZE
BUSINESS PLANNING PROCESSES IN FMCG COMPANIES

SYNTONIA is an innovative Suite of business-oriented solutions designed to support FMCG companies in managing the main processes of sales planning, optimization of Trade Spending, and control and analysis of trade policies, by providing a comprehensive and integrated vision of the market thanks to a single category database.

User-friendly, intuitive, flexible, modular, fast to implement: these are the main strengths of the Suite, already used by different leading FMCG Companies.

PoC APPROACH

In order to share the challenges and the achievement of results, we propose a Proof of Concept (PoC) approach, allowing optimization of the design lead time and ensuring a pragmatic sharing of the project development. Thanks to this approach, we can identify the real needs of Commercial/Sales Management of FMCG companies, and quickly realize a prototype of the main template and functions using our SYNTONIA Suite, giving the process owner the opportunity to immediately identify with the process operations. Using this methodology, we can provide FMCG companies with a clear value proposition that allows them to identify with transparency and “no surprises” the project timeframes and costs, and the technologies used, in addition of course to “touching” the first concrete results.

Would you like to know how SYNTONIA can help your Company harmonize its Business Planning Processes? Request a demo